Dutch BDS supporter triggers Israeli wine shopping craze. – In Bilaam-like turn of events, a call to boycott an Israeli wine leads to huge sales. | Israel National News
As a supporter of boycotting Israel, Mieke Zagt had no intention of marketing Israeli wine when she posted on Twitter a picture of it on sale at the Hema Dutch supermarket chain.
But her tweet, meant to protest the sale, prompted Israel supporters here to mount a social media reaction so successful that the Israeli wines sold out at the Hema and the campaign became the number-one trending topic on Dutch Twitter on Tuesday.
But her tweet, meant to protest the sale, prompted Israel supporters here to mount a social media reaction so successful that the Israeli wines sold out at the Hema and the campaign became the number-one trending topic on Dutch Twitter on Tuesday.
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